Follow our journey — @tararivas

"Maximum Style,     
    Minimum Effort"

Timeless — Your go-to favourites

Striking simplicity, always relevant

Our collection offers timeless essentials that remain in style all year round. We aspire to design for wearability where you can trust the quality and fit.

Versatile — One piece, many purposes

Work, play, and anything in between

From day to night, season to season our versatile and effortless collections bring ease to your daily routine.

Empowering — Ignites confidence

Minimalist designs that illuminates you

Each piece is designed for maximum comfort without compromising style, allowing you to be you.

Meet Tara

For as long as I can remember, I was my mom’s sidekick and “final say” when it came to all design related projects. She encouraged me to create fearlessly and helped me discover my passion for design. Meanwhile, watching my dad build a business from the ground up sparked my entrepreneurial spirit at an early age. He instilled in me that almost anything is possible if you work hard and believe in yourself. I always knew I wanted to build a business centered around my creativity, I just wasn’t sure exactly what it would be.

Throughout university, I continued to fuel my creative desire by enrolling in various art courses. One particular class put fashion on my radar and led me to start designing my own clothes. The overwhelming, positive response I received when wearing my designs to Toronto International Film Festival (TIFF) was a defining moment that inspired me to take the leap of faith and turn my passion into a business. In 2015, I launched my first collection and haven’t stopped creating since.

I am so grateful to be doing something I love every day and to be able to share it with you. My life philosophy is “don’t go through life, grow through life”. I never want to stop learning, improving and celebrating life. Follow more of our journey @tararivas!